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AIHM 577 Fashion Theory
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Unit 2a - Imitation-Differentiation Perspective

Readings

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Fashion. International Quarterly
Simmel, G. (1904). Fashion. International Quarterly, 10, 130-155.
The trickle-down theory rehabilitated
McCracken, G. D. (1985). The trickle-down theory rehabilitated. In M.R. Solomon (Ed.). The psychology of fashion. (pp. 39-54). Lexington, MA: D.C. Heath/Lexington Books.

 

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Syllabus
o Description, Mission, Goals
o Objectives
o Grading
o Important Information
Resources
o Calendar
o Course Journal
o Theory Analysis Paper
o Library Services
o Writing Services
Definition of Fashion
o Introduction
o Readings
o Discussion
Theoretical Overview
o Introduction
o Readings
o Discussion
Imitation-Differentiation Perspective
o Introduction
o Readings
o Discussion
Collective Selection Theory
o Introduction
o Readings
o Discussion
Fashion Leadership in a Multicultural Society
o Introduction
o Readings
o Discussion
Economic Theories & Models
o Introduction
o Readings
o Discussion
Historical Continuity Model
o Introduction
o Readings
o Discussion
Innovation-Decision Process & Diffusion Model
o Introduction
o Readings
o Discussion
Mass Market Theory
o Introduction
o Readings
o Discussion
Consumer Fashion Leaders
o Introduction
o Readings
o Discussion
Psychological Perspectives
o Introduction
o Readings
o Dear Author
Social Psychological Perspectives
o Introduction
o Readings
o Discussion
Semiotics/Communication Perspectives
o Introduction
o Readings
o Discussion
Symbolic Interaction Perspectives
o Introduction
o Readings
o Discussion
o Course Evaluation